In the Machine Tool Industry sector, BDB has carried out extensive studies related to Metal working and Metal forming industry.
Machine Tools have applications in several sectors like energy equipment manufacturing, automotive, consumer durables, dies and moulds, earthmoving equipment, farm equipment, plastic processing (injection, blow moulding and stretch moulding), aerospace, shipping and many others. BDB’s familiarity with every application sector is the reason that the Machine Tool manufacturing industry has trusted us to research their markets threadbare and devise new methods of growing.
BDB has also studied several accessories like ball screws and linear motion.
In the machine tool industry sector market research, BDB has had the privilege of working with successful companies to analyse the market demand, perceptions and viability of takeovers. For many of them, BDB has developed a market entry strategy for new products in India.
For each assignment, the methodology varies because these are all customized research analysis.
For instance, to identify a new business opportunity, BDB first understands its clients’ strengths, weaknesses and expectations. The horizons are then scanned so to speak, nationally or globally. Complimentary or synergistic business opportunities shall be identified and short listed.
Thereafter, these short listed opportunities are investigated to verify whether they are relevant to BDB’s clients and whether they can be dove tailed with the business paradigm of its clients.
For new opportunity areas, each opportunity is thoroughly investigated quantitatively and qualitatively so that BDB’s client has a complete picture as well as flavour of the opportunity – both existing and emerging.
For market entry studies, BDB begins with detailed market research for the identified products, evaluates current and potential demand and then identifies locations for setting up the project. Based on these inputs, BDB conducts a techno-economic feasibility study.
At conclusion, the output of such market research studies comprehensively results in an incisive, authentic and reliable Growth Strategy Recommendation Document.
BDB has assisted in setting up new projects, in acquisitions, in testing new ideas, in evaluating markets and brand equity, measuring customer satisfaction as well as in conducting pre & post launch studies in India and across the globe. BDB has also conducted assignments in the expansion of existing businesses.