Building Automation Market Research

Building Material Market Research conducted by BDB

Over the last 3 decades, BDB India demonstrated its expertise in carrying out customised market research for Building & Construction Materials covering wide range of analysis including pre-launch, post launch and market penetration related studies be it in the Residential, Commercial or Infrastructure sectors.

BDB India has experience in conducting Market Research for most products and solutions that find use in the Building & Construction Industry.

Areas of Expertise

Civil Construction:

Cement, paint , TMT bars, bricks, chemicals and adhesives


Interior and Exterior paints


Cables, switches, switch gears, cable trays, insulation material and transformers


Air conditioners, room air purifiers, central air conditioning, air handling units, blowers, tunnel ventilation systems and heating pumps

Sanitary ware:

Bath fittings and Kitchen products


Sofas, plastic furniture and high end beds


Locks & latches, door handles, sliding doors system, telescopic slides, drilling equipment and laminates


Steel (TMT bars, structural tubes, roofing), Aluminium (window systems), Copper (wiring cables and earthling applications)

Composites & Plastic:

Roofing, doors & windows and Pultrusion

Automation & Safety:

Home automation products, Commercial automation & safety products


Home lighting products, institutional outdoor lighting systems, industrial lighting and township lighting, induction lighting


Wooden flooring, tiles and mosaic tiles

Plumbing products:

Pipes and fittings

Residential & Commercial Buildings:

High end residences, assisted living homes, serviced apartments and hospitals

Types of research conducted by BDB

  • Market Estimation, Industry trend and competition landscape
  • Prelaunch and post launch studies
  • Go to market strategy and market penetration analysis
  • Advertising impact studies
  • Analysis of the roles of specifies and influencers while decision making
  • Channel analysis including commercial, point of promotion activities and pull & push scenario
  • Market size estimation, trend analysis and competition land scape  
  • Consumer buying behavior and product test
  • Trends in rural market and identification of target market at different price levels
  • Trends in usage of premium products and go to market route
  • Analysis of influencers and specifiers role in succeeding in the market
  • Customer Journey mapping studies
  • Feasibility of setting up a construction mall
  • Channel partner identification studies

BDB India carry out above type of studies through experienced in house research team and are supported by BDB advisory council members having several years of domain expertise. These studies are carried out in South Asia, South East Asia, Middle East and Africa

1. What is BDB's experience with the building material market research industry?

BDB offers specialized primary market research services for products and materials used in the construction of private residences, commercial buildings, and infrastructure structures such as hotels, hospitals, and airports. BDB is proficient in researching materials such as steel, aluminium, cement, and other commodities. It also has experience researching items that are used in the construction of buildings, such as electrical, architectural, paint, chemicals, automation, ceramic products, laminates, and others.

2. What kinds of studies are commonly conducted in the building materials industry?

To support established Indian and multinational clients in India with their plans for market expansion, BDB conducts comprehensive, customized primary market research. Additionally, BDB handles market entry strategy assignments for clients who wish to enter the building material industry. These investigations include pricing and point-of-sale analysis, supply chain dynamics, benchmarking studies, utilization of new or alternative materials, technological and scientific progress occurring in the industry, supply chain dynamics, and study of market dynamics and trends.

3. How is research conducted for the building material industry?

The manufacturers and importers of building materials, builders and contractors, architects and interior designers, project consultants, electric, automation, plumbing, and lighting contractors, dealers and distributors, and building unit owners make up the building material ecosystem. BDB engages with each of these parties in a typical market analysis to provide insightful research inputs that support our clients in making wise investment decisions.

4. In order to perform a fail-safe analysis for this industry, which basic competencies does BDB require?

The building material industry has been the subject of market research conducted by BDB for the past 30 years. BDB has in-house expertise in understanding building materials that are used at every step of building construction. Through years of continuous interaction with stakeholders and industry experts, BDB built a strong industry network in this field. The internal research team at BDB, working with business advisers with decades of industry experience, can handle intricate, customized market research and go-to-market plans for this industry.

Learn how our Building Material Market Research experience can help your business